contents
A Letter from the Dean
Public Offerings
John Paulson talks about winning in a losing market; the Stern community fêtes Dean Emeritus Abe Gitlow as he turns 90; experts discuss the future of the economy; GE’s Jeff Immelt is interviewed by Maria Bartiromo; experts in a three-part series advise President Obama; social entrepreneurs measure impact; Wall Streeters discuss the future of M&A; accounting gurus weigh the mark-to-market proposition
Stern in the City
Charlie Scharf of JPMorgan Chase takes a modest approach to a huge job, By Marilyn Harris
Les Morgenstein’s Alloy Entertainment goes to town with the Gossip Girl franchise, By Jenny Owen
He’s COO of One of the World’s Great Cities
8 questions for Andreu Puig Sabanes
Special Feature – “Innovating Around Innovation”
As the Berkley Center for Entrepreneurial Studies celebrates its 25th anniversary, it is incubating startups, providing mentors, producing a methodology for teaching entrepreneurship, and inspiring more students, By Marilyn Harris
A Stronger Stern A Q&A with Dean Thomas F. Cooley
Cover Story – How to Fix the Broken Economy
Stern confronts the financial crisis by creating a set of recommendations for policymakers, a book published in March, and an “instant” MBA course
Leading Indicators
Stern’s CEO Series: Boeing’s Jim McNerney holds forth on the financial crisis, free trade, oil prices, labor unions, and the green economy
Prospectus
Faculty awards, honors, and noteworthy papers
Office Hours – Faculty
Research
Monopoly Money
Consumers prefer to use a credit card, or any form of scrip, to paying with cash, By Priya Raghubir and Joydeep Srivastava
Another Great Depression?
Just after the nation’s founding, Alexander Hamilton took on a banking crisis with eerie parallels to today’s, By Richard Sylla
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Peer to Peer
Student Life in Washington Square and Beyond: Designing a new-media marketing plan to recruit priests; finance, accounting, and rock ’n’ roll make for an award-winning combination
Alumni Affairs
Alumni News and Events: Networking opportunities; Alumni Day; scholarship money at work; webcasts of panels, speakers, and workshops
Class Notes
Past Performance
Trinity Place, former home of NYU’s graduate business school, is remembered fondly as a building with few frills and lots of character, By Marilyn
Harris
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