Summer 2013 Course Listings (Westchester)


    Click on course section to view the course syllabus.

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    Core Courses

    COR1-GB.2310 Marketing (3)
    This course provides an overall view of marketing in a customer-driven firm, focusing on essential marketing skills needed by successful managers in all business functions. Topics include how individual and organizational consumers make decisions, segmenting markets, estimating the economic value of customers to the firm, positioning the firm's offering, effective marketing research, new product development, pricing strategies, communicating with consumers, estimating advertising's effectiveness, and managing relationships with sales force and distribution partners. The course also studies how firms must coordinate these different elements of the marketing mix to insure that all marketing activities collectively forge a coherent strategy. The importance of combining qualitative and quantitative concepts in effective marketing analysis is also examined. The course uses a combination of lectures, class discussion, and case analysis. Marketing is a core course and assumes no prior knowledge of marketing. However, there are certain concepts from Firms&Markets that students should have mastered, including: price elasticity of demand, price discrimination, marginal cost, marginal revenue, efficient scale for production capacity, diminishing returns, utility functions and utility curves.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    91
    MW 6:00 pm - 9:00 pm
    05/15-06/26
    Westchester

    Equivalencies
    COR9-GB.2313 ( B09.2313 ) -


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    COR1-GB.2311 Foundations of Finance (3)
    This is a quantitative course introducing the fundamental principles of asset valuation within the framework of modern portfolio theory. The key analytical concepts are present value, option value, risk/diversification and arbitrage. These tools are used to value stocks, bonds, options, and other derivatives, with applications to the structure of financial markets, portfolio selection, and risk management.

         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    91
    MW 6:00 pm - 9:00 pm
    07/01-08/07
    Westchester

    Equivalencies
    COR9-GB.2316 ( B09.2316 ) -


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    Finance

    FINC-GB.3331 Valuation (3)
    Covers the valuation of equity securities and investment strategies utilizing them. Topics include the mathematics of equity valuation, history of stock returns, varieties of equity instruments, and the many varieties of common stock risk. Reviews professional portfolio strategies and forecasting techniques; the evaluation of mutual funds and pension funds; the role of equity options and futures in stock portfolio strategies; the role of technical analysis; and ethical issues in developing and using information that impacts stock prices.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    91
    MW 6:00 pm - 9:00 pm
    05/15-06/26
    Westchester

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    OR LAW-LW.11461 -
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    Specializations
    Corporate Finance
    Finance
    Financial Instruments and Markets
    For more courses that count toward Finance click here.


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    Management Communication

    MCOM-GB.2105 Business Communication (1.5)
    Persuasive communication is a vital component to many aspects of business life. This course introduces the basics of communication strategy and persuasion: audience analysis, communicator credibility, and message construction and delivery. Written and oral presentation assignments derive from cases that focus on communication strategy. Students receive feedback to improve presentation effectiveness. Additional coaching is available for students who want to work on professional written communication. This course is required for all Langone Program students.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    O'Reilly,K
    Westchester

       
    Westchester

    Equivalencies
    COR1-GB.2105 ( B01.2105 ) - Business Communication


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    Management and Organizations

    MGMT-GB.2159 Collaboration, Conflict, and Negotiation (1.5)
    Successful managers know how to collaborate with other people effectively and how to resolve conflicts constructively. The goal of this course is to teach students the fundamentals of managing collaboration and conflict in one-on-one and small group settings. Our objective is to enhance students' interpersonal skills at their jobs. Drawing from the latest findings in managerial psychology, we cover the fundamentals of effective negotiation, communication, and persuasion. Special topics include getting buy-in, coping with resistance, and building coalitions.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    9U
    Westchester

    Equivalencies
    MGMT-GB.2358 ( B65.2358 ) - Conflict and Negotiation
    Specializations
    Leadership and Change Management
    Management


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    MGMT-GB.2383 Strategic Talent Management (3)
    This course will explore the issues and strategies surrounding the key human capital issues facing organizations and their leaders in today's global business environment. This area of study is increasingly important as organizations seek to differentiate themselves in the marketplace through the contributions of their global teams. In addition, organizations in the future will increasingly sell more information and services, and fewer traditional "products", and so the management of this human asset becomes even more critical.

    Objectives include:
    - Explanation of the overall theoretical framework for Human Capital Management and their practices in the business environment
    - Relate the practices and impact of different areas of HCM to each other and their implications for organizational and employee needs
    - Discussion of how the HR or HCM function adds value to the organization and is leveraged by key line leaders to achieve their goals

    The objectives noted above will be accomplished via exposure to the various course content, including case studies, articles, guest speakers, team projects and lectures.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 6:00 pm - 9:00 pm
    07/01-08/07
    Calamai,R
    Westchester

    Pre/Corequisite
    Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Specializations
    Leadership and Change Management
    Management
    Strategy


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    Non-Credit Courses

    NOCR-GB.1004 STATISTICS WORKSHOP (0.0)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    91
    SA 09:00 am - 5:00 pm
    06/29-06/29
    Westchester


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