Course Schedule

Accounting/Taxation

• ACCT-GB.2303 An Integrated Approach to Financial Statement Analysis (3)
  Course Description:
  
  This course describes financial reporting objectives and methods used by corporations. Focuses on the analysis of the information in corporate financial statements, including the impact of alternative accounting procedures and assumptions. Offers ways to adjust for selected reporting differences. Discusses applications using cross-sectional and time series analysis. Case studies (including firms with international operations), computer databases, and computer-based assignments may be used. An understanding of basic financial concepts is recommended.

  Section	Meeting Times	Dates	Instructor	Notes
  70	MW  6:00 pm - 9:00 pm	06/28-08/07	Yeo,J

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.1306 ( B01.1306 ) - Financial Accounting and Reporting
  
                      OR LAW-LW.12337 -
  Specializations:
  
  Accounting

Economics

• ECON-GB.2360 Sports Economics (3)
  Course Description:
  
  This course applies microeconomic theory and econometric analysis to sport, and it explores some public policy issues that have arisen in the design of sports competitions. In addition, it applies the tools of behavioral finance to sports betting markets. This is a unique opportunity to understand why there has been a recent explosion in economists looking both at the market of sports and using sports data to explain or to test theories about the wider business world. The course is divided into four main parts: The Structure of Sports Leagues, Labor Market Issues, College Sports, and the Market for Sports Betting. By the end of the course, students will be able to comment intelligently on the economic issues of sport which regularly appear in the news media, and they will be able to offer insights into the parallels between betting on the ball game, gambling at the ponies, and purchasing stock in a favorite firm on the NYSE.

  Section	Meeting Times	Dates	Instructor	Notes
  60	TR  6:00 pm - 9:00 pm	05/18-06/27	Bowmaker,S

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
  
  Pre-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
  Specializations:
  
  Economics
  
  Strategy
  
  Entertainment, Media&Technology

Finance

• FINC-GB.2302 Corporate Finance (3)
  Course Description:
  
  This course helps students develop an analytical framework for understanding how organizations make investment and financing decisions. Students also learn the theory and practice of various valuation techniques. There is an emphasis on understanding the theory and its applications to the real world as well as appreciating the limitations of the tools in practical settings. Specific topics include capital budgeting, investment decision rules, discounted cash flow valuation, real options, cost of capital, capital structure, dividend policy, and valuation methods such as WACC and APV.

  Section	Meeting Times	Dates	Instructor	Notes
  70	MW  6:00 pm - 9:00 pm	06/28-08/07	Schmeits,A

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  Specializations:
  
  Corporate Finance
  
  Finance

• FINC-GB.2334 Financial Service Industry (3)
  Course Description:
  
  This course presents a broad overview of the role of investment banking in modern societies. What functions are performed? How are these tasks carried out in competitive and noncompetitive environments? Topics covered include concepts such as origination, syndication, distribution of security issues; pricing of new issues and the management of issues in the after markets; and the role of investment bankers in restructuring industry, financing governments, and facilitating saving and investment. Ethical issues investment bankers must face are considered.

  Section	Meeting Times	Dates	Instructor	Notes
  70	TR  6:00 pm - 9:00 pm	06/29-08/10	Militello,F

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  
  Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  Specializations:
  
  Banking
  
  Corporate Finance
  
  Finance
  
  Financial Instruments and Markets

• FINC-GB.3129 Behaviorial and Experimental Finance (1.5)
  Course Description:
  
  Finance theory has long relied on a descriptively sparse model of behavior based on the premise that investors and managers are rational. Another critical assumption is that misjudgments by investors and managers are penalized swiftly in competitive markets. In recent years, both assumptions have been questioned as the standard model fails to account for various aspects of actual markets.
  Behavioral finance, which allows that investors and managers are not always rational and may make systematic errors of judgment that affect market prices, has emerged as a credible alternative to the standard model. This course provides an exposition of the insights and implications of behavioral finance theory, showing how it can explain otherwise puzzling features of asset prices and corporate finance. Notwithstanding the inroads of the new theory, the standard model retains strong support amongst many academics&practitioners who make criticisms of behavioral finance that deserve serious consideration. An important challenge that we will address in this course is identifying the respective domains of each perspective and whether there are tradable opportunities.

  Section	Meeting Times	Dates	Instructor	Notes
  70	TR  6:00 pm - 9:00 pm	07/25-08/10	Sade Ben-Ami,O

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  • Pre/Co-requisite
  • Equivalencies
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  Equivalencies:
  
  FINC-GB.3329 ( B40.3329 ) - Behavioral Finance
  Specializations:
  
  Banking
  
  Corporate Finance
  
  Finance
  
  Financial Instruments and Markets

• FINC-GB.3165 Topics in Private Equity Finance (1.5)
  Course Description:
  
  This course examines the private equity marketplace. Private equity has become a major source of capital for both new ventures and established firms. The focus of the course changes from semester to semester. Possible topics include capital needs and the role of private equity; venture capital and leveraged buyout financing; the roles of investor groups such as limited partners, sponsors, portfolio company managers, and institutions; and valuation and risk issues for private finance.

  Section	Meeting Times	Dates	Instructor	Notes
  60	M  6:00 pm - 9:00 pm	05/15-06/26	Semmens,R

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  • Pre/Co-requisite
  • Equivalencies
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  
  Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  Equivalencies:
  
  FINC-GB.3365 ( B40.3365 ) - Private Equity Finance
  Specializations:
  
  Banking
  
  Corporate Finance
  
  Finance
  
  Financial Instruments and Markets

• FINC-GB.3186 Project Finance and Infrastructure Investment (1.5)
  Course Description:
  
  Project finance is used to finance billions of dollars of capital-intensive projects annually. This increasingly critical financial technique relies on the cash flows of a specific project, not the cash flows of a corporation or third party guarantor, to service debt and provide investor returns. Not all projects can support project financing. Project finance is a specialized financial tool requiring both proper structuring and risk mitigation. The purpose of the course is to understand what project finance is, why it is used, and how it is used. Students will learn what the necessary elements are that support the use of project finance to include contractual agreements, technology, sponsors, risk identification and mitigation, sources of capital, financial structuring, the use of financial modeling, accounting considerations, and tax considerations.

  Section	Meeting Times	Dates	Instructor	Notes
  00	SA  09:00 am - 4:00 pm	07/15-07/29	Albanese,T	Saturdays: 7/15,7/22,7/29

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  Specializations:
  
  Banking
  
  Corporate Finance
  
  Finance
  
  Financial Instruments and Markets
  
  Global Business / Intl Business
  
  Real Estate

• FINC-GB.3312 Risk Management in Financial Institutions (3)
  Course Description:
  
  This course analyzes the financial management of financial institutions. Focus is primarily on asset/liability management of bank-type institutions. Issues include regulatory constraints; credit risk management; liquidity and interest rate considerations; securitization; and financing on or off balance sheet activities. Macro issues related to financial system stability, information flows, and regulatory capital requirements and guarantees are also considered.

  Section	Meeting Times	Dates	Instructor	Notes
  60	MW  6:00 pm - 9:00 pm	05/15-06/26	Saunders,A

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  Specializations:
  
  Banking
  
  Finance
  
  Financial Systems&Analytics

• FINC-GB.3331 Valuation (3)
  Course Description:
  
  Covers the valuation of equity securities and investment strategies utilizing them. Topics include the mathematics of equity valuation, history of stock returns, varieties of equity instruments, and the many varieties of common stock risk. Reviews professional portfolio strategies and forecasting techniques; the evaluation of mutual funds and pension funds; the role of equity options and futures in stock portfolio strategies; the role of technical analysis; and ethical issues in developing and using information that impacts stock prices.

  Section	Meeting Times	Dates	Instructor	Notes
  70	TR  6:00 pm - 9:00 pm	06/29-08/10	Segram,H

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  
  Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  Specializations:
  
  Banking
  
  Corporate Finance
  
  Finance
  
  Financial Instruments and Markets

• FINC-GB.3335 Futures and Options (3)
  Course Description:
  
  Covers derivative securities and markets. The primary focus is on financial futures and options, but there is also reference to the extensive markets in commodity market instruments. Topics include market institutions and trading practices; valuation models; hedging and risk management techniques; and the application of contingent claims analysis to contracts with option-type characteristics. The material is inherently more quantitative than in some other courses.

  Section	Meeting Times	Dates	Instructor	Notes
  00	SU  09:00 am - 4:00 pm	07/02-08/06	Brenner,M	Sundays

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  Specializations:
  
  Banking
  
  Finance
  
  Financial Instruments and Markets
  
  Quantitative Finance

• FINC-GB.3361 Entrepreneurial Finance (3)
  Course Description:
  
  This course identifies and follows the wealth creation cycle that begins with company start-ups, passes through successive stages of various kinds of private equity financing, and ends with the harvesting of the created wealth through a sale or merger or initial public offering. Emphasis is placed on how entrepreneurial firms adapt financing and financial contracts to the information asymmetry problems, the high degree of uncertainty, and the conflicts of interest associated with start-ups.

  Section	Meeting Times	Dates	Instructor	Notes
  60	TR  6:00 pm - 9:00 pm	05/18-06/27	Okun,G

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  • Pre/Co-requisite
  • Equivalencies
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  
  Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  Equivalencies:
  
  FINC-GB.3173 ( B40.3173 ) - Venture Capital Financing
  
  FINC-GB.3373 ( B40.3373 ) - New Venture Financing
  
  FINC-GB.3362 ( B40.3362 ) - Applications in Entrepreneurial Finance: Fintech
  Specializations:
  
  Entrepreneurship&Innovation
  
  Banking
  
  Corporate Finance
  
  Finance

• FINC-GB.3384 Emerging Financial Markets (3)
  Course Description:
  
  The perspective in this course is that of an investment manager who may be responsible for investment portfolios at a bank; an insurance company; a pension or endowment fund or personal trust; or a mutual fund. Emerging financial markets around the world are examined. Problems considered include political risk; currency risk; excess speculation or market manipulation; differing accounting rules and standards; and performance measure comparison standards. Financial investments considered range from stocks to bonds to derivatives to real estate. Class discussion and reading focus on both the theoretical background and the practical knowledge necessary to deal effectively with the risks and opportunities that are a part of emerging financial markets.

  Section	Meeting Times	Dates	Instructor	Notes
  60	TR  6:00 pm - 9:00 pm	05/18-06/27	Siegel,M

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  Specializations:
  
  Finance
  
  Financial Instruments and Markets
  
  Global Business / Intl Business

• FINC-GB.3387 Global Banking and Capital Markets (3)
  Course Description:
  
  This course is an analysis of the competitive performance and strategic positioning of financial institutions in multinational capital markets. Market segmentation theories are applied to markets for syndicated lending, trade finance, and project financing. Considers international aspects of raising capital in multinational, multiregulatory settings. Examples may include mergers and acquisitions, joint venture capital projects, and government or private partnership projects.

  Section	Meeting Times	Dates	Instructor	Notes
  00	SA  09:00 am - 4:00 pm	05/13-06/24	Militello,F	Saturdays

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
  
                      OR COR1-GB.2302 - Foundations of Corporate Finance
  
                      OR LAW-LW.11461 -
  
                      OR PADM-GP.2147 -
  Specializations:
  
  Banking
  
  Finance
  
  Financial Instruments and Markets
  
  Global Business / Intl Business

  For more courses that count toward Finance click here.

  
  

Information Systems

• INFO-GB.2318 Digital Strategy (3)
  Course Description:
  
  The course explores the role of information technology (IT) in corporate strategy with specific attention paid to the Internet. Different Internet business models are identified and are used to explain competitive practices. Cases and lectures illustrate how technology is used to gain and sustain a competitive advantage. The course also describes different Internet technology infrastructures and identifies issues in managing a firm's technology as a strategic asset.

  Section	Meeting Times	Dates	Instructor	Notes
  60	TR  6:00 pm - 9:00 pm	05/18-06/27	Lifshitz-Assaf,H

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  • Specializations
  Specializations:
  
  Digital Marketing
  
  Business Analytics
  
  Strategy
  
  Entertainment, Media&Technology
  
  Supply Chain Management&Global Sourcing
  
  Management of Technology&Operations

• INFO-GB.2335 Programming in Python and Fundamentals of Software Development (3)
  Course Description:
  
  This course provides an introduction to programming languages and to the software design methods. The programming language of choice is Python. However, the course will introduce the students to the fundamental programming concepts appearing in various other programming languages, including Java and C, that go well beyond the specifics of Python. Upon completion of this course, the students will be able to acquire practical programming skills in Python and understand the principles of structured software development. They will also understand the principles of designing large software systems and what it takes to plan, analyze, design, implement and support large Information Systems throughout their entire System Development Lifecycle.

  Section	Meeting Times	Dates	Instructor	Notes
  70	MW  6:00 pm - 9:00 pm	06/28-08/07	Rossetti,M	No MSIS

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  • Specializations
  Specializations:
  
  Business Analytics
  
  Product Management
  
  Management of Technology&Operations

Management and Organizations

• MGMT-GB.2327 Managing the Growing Company (3)
  Course Description:
  
  This course exposes students to the unique challenges of managing the growth of small businesses. It concentrates on building the company issues rather than start-up issues, although some cases and lectures explore start-up as well. Included are studies of family businesses that have acute growth issues because of succession and family dynamics. It is designed for students interested in understanding the opportunities and problems involved in the management or operation of their own business; and it is also aimed at students considering employment in a small or midsized firm. The differences between small firms and large organizations, management needs, practices, and financial resources are examined.

  Section	Meeting Times	Dates	Instructor	Notes
  60	MW  6:00 pm - 9:00 pm	05/15-06/26	Okun,G
  70	MW  6:00 pm - 9:00 pm	06/28-08/07	Okun,G

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
  
                      OR CORE-GP.1020 -
  Specializations:
  
  Entrepreneurship&Innovation
  
  Leadership and Change Management
  
  Management
  
  Strategy

• MGMT-GB.2353 Managing Change (3)
  Course Description:
  
  Contemporary business environments contain challenges that demand an increasing pace, volume, and complexity of organizational changes. Most organizations, whether they are entrepreneurial start-ups or long-established Fortune 500 firms, find that they must change or wither. This course is geared toward deepening students' understanding of the challenges, techniques, and burdens associated with initiating and implementing major change in an organization. The objective is to prepare managers, or their consultants and advisers, to meet the challenges of organizational change successfully. As such, the course is especially useful for students who plan careers in management consulting, general management (whether in line or staff positions), and entrepreneurship or corporate venturing.

  Section	Meeting Times	Dates	Instructor	Notes
  60	MW  6:00 pm - 9:00 pm	05/15-06/26	Lechner,A

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
  
                      OR CORE-GP.1020 -
  Specializations:
  
  Leadership and Change Management
  
  Management
  
  Strategy

• MGMT-GB.2363 Leadership Models (3)
  Course Description:
  
  This course is meant for those who wish to better understand and further develop their innate potential and propensity to lead others. As you rise in your career, you will need multiple and often conflicting constituencies on board to follow your vision. But if you don't lead, others will not follow. This course will help you toward honing some of the essential self-reflective skills you need to give form and substance to such vision. It will also be of value to those who wish to have a broad intellectual understanding of the context of leading and the content of leadership.

  Section	Meeting Times	Dates	Instructor	Notes
  00	SA  09:00 am - 4:00 pm	05/13-06/24	Kabaliswaran,R	Saturdays

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
  
                      OR CORE-GP.1020 -
  Specializations:
  
  Leadership and Change Management
  
  Management

• MGMT-GB.2370 Strategic Design (3)
  Course Description:
  
  This course develops student skills at diagnosing organizations and developing prescriptions to improve their effectiveness. It is appropriate for those interested in organizational performance from a managerial or external perspective, e.g., management consultants, investment bankers, and financial analysts. It examines organizations' attempts to adapt as open systems in a competitive environment. We consider the major factors influencing organization design, e.g., strategy, environment, and technology. Then we analyze the major internal processes affecting organizational performance, e.g., control systems, politics, and conflict. Next, we probe how organizations can improve their ability to adapt in increasingly dynamic environments. The course includes domestic and international examples. The main learning methods are case analyses and a study of the organizations of the central competitors in an in-dustry or industries that the class chooses. Particular emphasis is placed on organizational-level problems facing senior management.

  Section	Meeting Times	Dates	Instructor	Notes
  70	TR  6:00 pm - 9:00 pm	06/29-08/10	Kabaliswaran,R

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
  
                      OR CORE-GP.1020 -
  
  Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
  
  Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
  Specializations:
  
  Leadership and Change Management
  
  Management
  
  Strategy

• MGMT-GB.3321 Developing Managerial Skills (3)
  Course Description:
  
  Many companies bestow a management title on key talent and expect appropriate behavior to follow. That is not the most effective way to develop future business leaders. Increasing self-awareness and being open to feedback are important first steps in leading today's business for tomorrow's results. This course focuses primarily on the practical aspects of managing. While based on solid research, it stresses a hands-on approach to improving students' management skills. Each session focuses on (a) developing personal skills: self-awareness, managing stress, solving problems, and creativity; (b) interpersonal skills: coaching, counseling, supportive communication, gaining power and influence, motivating self and others, and managing conflict; and (c) group skills: empowering, delegating, and building effective teams. Class sessions also give students an opportunity to assess, learn, analyze, practice, and "apply" the above skills to their own work situations so that they can turn good ideas into accepted practice. Students learn not just about management skills but also how to apply those skills to get results

  Section	Meeting Times	Dates	Instructor	Notes
  60	TR  6:00 pm - 9:00 pm	05/18-06/27	Mazzarese,M

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
  
                      OR CORE-GP.1020 -
  Specializations:
  
  Leadership and Change Management
  
  Management

• MGMT-GB.3366 Power and Politics in Organizations (3)
  Course Description:
  
  This course considers the way political processes and power structures influence decisions and choices made within and by organizations. It analyzes the sources, distribution, and use of influence in relation to resource allocation, organizational change and performance, management succession, procedural justice, policy formulation, and social movements within organizations. It develops skills in diagnosing and using power and politics in organizational settings. A basic assumption underlying the course is that managers need well-developed skills in acquiring and exercising power to be effective. The course is designed to (1) improve students' capacity to diagnose organizational issues in terms of their political dimensions and (2) enhance their effectiveness in their jobs and careers as a result of that improved capacity.

  Section	Meeting Times	Dates	Instructor	Notes
  00	SA  09:00 am - 4:00 pm	07/01-08/05	Kabaliswaran,R	Saturdays
  60	TR  6:00 pm - 9:00 pm	05/18-06/27	Kabaliswaran,R

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  • Pre/Co-requisite
  • Equivalencies
  • Specializations
  Pre/Corequisite:
  
  Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
  
                      OR CORE-GP.1020 -
  Equivalencies:
  
  MGMT-GB.3165 ( B65.3165 ) - Power and Professional Influence
  Specializations:
  
  Leadership and Change Management
  
  Management

Marketing

• MKTG-GB.2335 Judgment and Decision Making (3)
  Course Description:
  
  Successful marketing and business strategy depends on a thorough understanding of how people make decisions. Although traditional "rational" models of human reasoning make clear predictions about how people should make decisions, these models fail to fully capture how people actually make decisions in the real world. The purpose of this course is to inform future managers and consultants of the sometimes counterintuitive but often predictable rules, processes, and heuristics that guide everyday judgment and decision making, as well as how knowledge of these rules can be utilized to improve marketing and business strategy.

  Section	Meeting Times	Dates	Instructor	Notes
  00	SA  09:00 am - 4:00 pm	07/01-08/05	Kruger,J	Saturdays

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  • Pre/Co-requisite
  • Equivalencies
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
  Equivalencies:
  
  MGMT-GB.2150 ( B65.2150 ) -
  Specializations:
  
  Management
  
  Marketing

• MKTG-GB.2353 Pricing (3)
  Course Description:
  
  Pricing is one of the most important but least understood marketing decisions. This course is designed to equip participants with the frameworks, techniques, and latest thinking on assessing and formulating pricing strategies. We will learn the process of making pricing decisions and explore innovative approaches for setting prices. The emphasis of the course is on ways in which you can help firms in diverse industries to improve their pricing. The topics of discussion include pricing of durable goods, pricing of consumer package goods, pricing of service, pricing of informational goods, new product pricing, price promotions, behavior-based pricing, price bundling, nonlinear pricing, targeted pricing, pricing through a distribution channel, dynamic pricing, etc. Course work consists of in-class discussion, case studies and teamwork. Upon successful completion of this course, you will (a) gain a solid understanding of pricing practices across different industries, (b) learn state-of-the-art frameworks for analyzing pricing issues, and (c) master the essential techniques for making profitable pricing decisions with strategic thinking.

  Section	Meeting Times	Dates	Instructor	Notes
  60	TR  6:00 pm - 9:00 pm	05/18-06/27	Ishihara,M

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  • Pre/Co-requisite
  • Equivalencies
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
  Equivalencies:
  
  MKTG-GB.2352 ( B70.2352 ) - Pricing and Promotion in the Marketing Mix
  
  MKTG-GB.2153 ( B70.2153 ) - Pricing
  Specializations:
  
  Strategy
  
  Marketing
  
  Luxury Marketing
  
  Product Management
  
  Supply Chain Management&Global Sourcing

• MKTG-GB.2361 Competitive Strategy in the Marketplace (3)
  Course Description:
  
  This is a rigorous advanced course in competitive strategy set at the level of the business as it faces competitors at the product market level. It consists of lectures and formal case presentations recommending strategic actions by student teams to counterpart teams representing senior managers responsible for approving their recommendation. Topics covered include both the process and content of strategic action and interaction, strategic models, brands as a source of competitive advantage, methods for comparing competitive offers and strategies, scenario analysis, competitive signaling, and competitive intelligence.

  Section	Meeting Times	Dates	Instructor	Notes
  70	TR  6:00 pm - 9:00 pm	06/29-08/10	Carr,J

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  • Pre/Co-requisite
  • Equivalencies
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
  
                      OR COR1-GB.2301 - Strategy
  
  Pre-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
  Equivalencies:
  
  MKTG-GB.2360 ( B70.2360 ) -
  Specializations:
  
  Strategy
  
  Marketing
  
  Supply Chain Management&Global Sourcing

• MKTG-GB.2365 Brand Strategy (3)
  Course Description:
  
  Brand planners/strategists face many challenges, including how to: 1. Create a comprehensive brand architecture that will provide strategic direction; 2. Generate motivating brand identities and value propositions for the key brands; 3. Develop brand-building programs; and 4. Leverage new technologies. The goal of this course is to provide concepts, models, methods, and role models that will help address
  these challenges.

  Section	Meeting Times	Dates	Instructor	Notes
  60	MW  6:00 pm - 9:00 pm	05/15-06/26	Gormley,F

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  • Pre/Co-requisite
  • Specializations
  Pre/Corequisite:
  
  Pre-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
  Specializations:
  
  Digital Marketing
  
  Marketing
  
  Product Management

• MKTG-GB.2371 Innovation and Design (3)
  Course Description:
  
  Many firms that have experienced dramatic gains in shareholder value over the last few years(e.g., Google, Apple, Motorola) register innovation as a central driver of their progress. One can argue that innovation, and a culture that inspires and supports innovation, is the only sustainable competitive advantage. A frequent manifestation of recent innovation has been breakthrough design. Design represents a powerful alternative to the dominant management approaches of the last few decades and is an important perspective for leadership to embrace.

  Section	Meeting Times	Dates	Instructor	Notes
  00	SA  09:00 am - 4:00 pm	05/13-06/24	Williams,L	Saturdays

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  • Equivalencies
  • Specializations
  Equivalencies:
  
  MKTG-GB.2171 ( B70.2171 ) - INNOVATION & DESIGN
  Specializations:
  
  Entrepreneurship&Innovation
  
  Marketing
  
  Luxury Marketing
  
  Product Management

  For more courses that count toward Marketing click here.