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Anne-Laure Sellier
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- Consumer Behavior
- Marketing Hi-Tech Products
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- Evolution of Attitudes
- Positioning and Repositioning
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Academic Background
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| B.A., 1994 | HEC School of Management, Paris, France | | M.P.A., Public Administration, 1995 | Luigi Bocconi University, Italy | | M.B.A., 1996 | Warwick University, England | | Ph.D., Management, 2003 | INSEAD, France |
Biography
Anne-Laure Sellier is a Clinical Assistant Professor of Marketing at New York University Stern School of Business. Anne-Laure completed her initial training in business at the HEC School of Management (France), followed by a public administration Master at the Bocconi University (Italy), and an MBA from Warwick University (England). She then worked in the pharmaceutical industry, before undertaking a Ph.D. in management at INSEAD (France).
Prior to joining Stern, Anne-Laure was an Assistant Professor of Marketing at the London Business School in England.
Anne-Laure's research primarily focuses on the intertwining of emotions and cognitions in the formation and evolution of attitudes, as well as on time perception. Her research has been published in the Journal of Consumer Psychology and Advances in Consumer Research.
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