Entrepreneurship and Innovation Courses
provide educational benefits to MBA students in a variety of segments:
I. All Students.
All students need to learn about integrating business functions under time
pressure and in the absence of full information. They should have some
understanding of the differences between the demands created by the entrepreneurial
process and normal business operations. They also need to learn that pursuing
opportunity is a vital part of the management spectrum and how to think
more creatively related to opportunity identification and problem solving.
II. Potential senior managers.
Potential senior managers need to learn about: (a) managing
organizations so that innovation is continuous, (b) methods for dentifying
opportunities and evaluating them, (c) differences in the policies,knowledge,
skills and people required to successfully commercialize innovation,and (d)
evaluating performance of innovative activity including internal ventures and
major innovative projects.
III. Potential investors, financial advisors,
bankers, venture capitalists.
Potential investors, financial advisors, bankers, venture capitalists need to
learn how to evaluate business plans and business performance, particularly projections,
valuation methods, deal components and ranges.
IV. Potential service providers to entrepreneurs.
Potential professional specialists who will become service providers to
entrepreneurs need to learn the differences between the needs of resource limited,
new start up companies and well established firms.
V. Prospective Entrepreneurs.
Prospective entrepreneurs need to learn about (a) the process, knowledge,
and skills required to identify and evaluate opportunities, (b) how to
acquire the resources needed to start a new business or fulfill a major opportunity,
(c) how to manage those resources to startup, and (d) how to survive, grow and
harvest new businesses.